The Honda Super Cub is a Honda underbone motorcycle with a four stroke single cylinder engine ranging in displacement from 49 to 109 cc (3.0 to 6.7 cu in). In continuous manufacture since 1958 with production surpassing 60 million in 2008, and 87 million in 2014, the Super Cub is the most produced motor vehicle* in history.
Honda has been the world’s largest motorcycle manufacturer since 1959, as well as the world’s largest manufacturer of internal combustion engines measured by volume, producing more than 14 million internal combustion engines each year. Honda is the largest motorcycle manufacturer in Japan and has been since it started production in 1955.
In June 1963 in US media, Honda began the 12-year-long advertising campaign “You meet the nicest people on a Honda”, created by Grey Advertising. Grey had bought the idea from a UCLA undergraduate student, who had created the concept for a class assignment. The event marked the beginning of the decline of domestic and British motorcycle brands in the US market, and the rise of Honda and the other Japanese companies.